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Linda Gruzde

Creative Marketing & Digital Experience Coordinator

linda.gruzde@gmail.com linkedin.com/in/linda-gruzde Aarhus, Denmark · they/them

Marketing generalist with 5 years in-house at Orbiloc — The Safety Light, grown from student assistant to owning paid media, web, community and content across three markets. I run ad campaigns and tracking, help build the website, manage ambassador relationships, and still shoot and edit when a brand needs it.

Experience

Creative Marketing & Digital Experience Coordinator

Orbiloc — The Safety Light, Aarhus · Sep 2023 — present

  • Plan and produce content for new product launches, from retailer assets to community campaigns.
  • Manage social media presence, source and prepare assets shared with retailers and distributors, and contribute to graphic design for printed materials.
  • Manage Orbiloc’s ambassador programme, handle sponsorship requests from events, and work with influencers to raise brand awareness.
  • Run paid media campaigns and strategy (Meta Ads, Google Ads), including setting up and maintaining Google Tag Manager.
  • Contributed to rebuilding Orbiloc’s B2C website in WordPress.

Marketing Assistant

Orbiloc — The Safety Light, Aarhus · Feb 2022 — Sep 2023

  • Scripted, filmed and edited customer-service tutorial videos.
  • Managed and grew Orbiloc’s ambassador programme.
  • Sourced, edited and prepared assets for retailers and distributors; prepared content for paid ad campaigns and did graphic design for print materials.

Student Assistant, Marketing

Orbiloc — The Safety Light, Aarhus · Jun 2021 — Feb 2022

  • Took care of social media and supported the ambassador programme.

Digital Media Intern

Naturli’ Foods · Aug — Oct 2021

  • Ran a Facebook lead-generation campaign for newsletter sign-ups.
  • Managed sponsored social content.
  • Launched new SEO category pages, designed social assets.
  • Did graphic design work across various projects.

Videography Intern

Wedbox — Mobile Apps For Weddings, Aarhus · Jan — Mar 2020

  • Filmed and edited lifestyle and product-demo videos, bringing the product to life for social and email marketing.

Videographer

Trials Club “Karters”, Latvia · Mar 2016 — Jun 2018

  • Filmed and edited recap videos for competitions.

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